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Advisory

General Engineering

Feedback’s understanding of the engineering industry & its ecosystem, its evolution over the years, challenges & prospects has been acquired over three decades of experience in this industry and by virtue of having worked on over 350 engagements in diverse segments within Engineering.

Feedback is geared to address the opportunities in this sector with a dedicated team of professionals who have worked with over 150 clients in this sector, both Indian as well as MNC companies and various industry associations (Indian & International) in their quest to understand various markets, market practices, size & growth, capabilities & strength, barriers & challenges, etc. Specific areas include machinery, industrial consumables and pneumatics & hydraulics.

Feedback typically conducts 30-35 engagements in this sector annually. Our insights help clients take the right business decisions, diversification initiatives and business improvement programs, enabling them to improve market shares in specific customer groups, markets and geographies.

Feedback has considerable experience in machine tools and related segments like metal cutting & metal forming tools & presses and professional tools. Feedback also has significant exposure to Industry bodies such as IMTMA. Industrial machinery like textiles, leather, chemicals, plastics, paper & pulp, environment, cement, etc.

Lately, expectations from engineering companies has increased multi-fold – product quality has become a hygiene factor. Engineering companies are now expected to assist their customers in their quest to transform themselves into best-in-class manufacturing firms. Engineering companies therefore need to develop a good understanding of their customers, markets, operations, challenges, etc. Feedback tracks various end user industry segments like steel, chemical, fertilizer, utilities, cement, plastic, packaging and automotive and is well placed to assist them by providing a 360 degree view of the industry.

Our Focus Area

    Equipment
    • Processing tools
    • Welding equipment
    • Weighing products
    • Pumps
    • Valves
    • Hydraulics
    • Currency sorter
    • Milling equipment
    • Heater
    • Power tools
    • Hand tools
    • Pneumatics
    • Gear trains & transmission
    Industrial Consumarables
    • Abrasives
    • Bellows
    • Belts
    • Blades & saw
    • Bolt, Nuts & fasteners
    • Cleaning consumables
    • Filters
    • Industrial gases
    • Safety products
    Machine Tools
    • CNC
    • Dies & gauges
    • Jigs & fixtures
    • Metal Cutting tools
    • Metal forming tools & presses

    Clients

    Few key clients in General Engineering space

    *All Trademarks acknowledged

    Engineering-1
    Engineering-2
    Engineering-3

    Few Interesting Projects

    Partner-Identification

    Partner Identification

    RAPID-LOADING-SYSTEMS

    Rapid Loading Systems

    CNC-MACHINE-TOOLS

    CNC Machine Tools

    VACUUM-LOADERS

    Vaccum Loader

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      Fuel Efficient Cooking Equipment

      • Feedback recommendations helped a firm interested in introducing fuel efficient cooking equipment in India, develop a robust entry strategy. This entailed studying various factors such as current practices, alternate systems in use, cost benefit analysis, payback, stakeholder analysis, etc. The client is now an established player in this segment

      CNC Machine Tools

      • Feedback partnered with a market leader in CNC machine tools to identify customer segments willing to use technologically advanced tools for better productivity and efficiency. A detailed cost benefit analysis was done to check if willingness would actually translate to orders on the ground. The outcome resulted in the client investing in a business model to supply used machines to SME customers

      Vacuum Loaders

      • Feedback partnered with a client to evaluate opportunity assessment for them to diversify into Industrial Vacuum Loaders. A detailed market study was conducted to understand stakeholders, usage practices and market potential, with a view to providing insights for market entry. Feedback suggested an appropriate product mix and focus segments, in addition to strategies for sustaining growth and overcoming challenges in the industry

      Partner Identification

      • Worked with a client in the pumps business, interested in increasing their global footprint to identify new opportunities. Feedback, over the past 4 years has identified possible partners with whom the client could work in various geographies. Through this exercise, Feedback has helped the client start businesses in the following markets – India, Thailand, Vietnam, Cambodia and Philippines

      Rapid Loading Systems

      • Rapid Loading Systems find applications in heavy industries like Railways, Mines, Power, Metals, Ports, Coal and Iron Ore. Feedback carried out an extensive research mapping each end user segment in detail covering the existing installed base of equipment, usage practices and need gaps across end user segments. A framework was built to map future requirement of customers and proposed investments which will define the demand for rapid loading systems in India. Feedback assisted the client to develop a strategy for the next five years focusing on key customer segments and their outlook towards rapid loading systems

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