Digital & Technology – Enabling Smarter, Faster, Connected Businesses
Technology is no longer just a support function — it is the driver of competitive advantage across every sector. Industries across every sectors such as manufacturing, logistics, healthcare, utilities, EdTech, travel, Fintech, etc., are leveraging digital tools and technology-enabled processes to scale, innovate, and serve customers better.
At Feedback Advisory, we help companies understand, adopt, and monetise technology in ways that deliver measurable business results. Our sector expertise, backed by decades of cross-industry experience, ensures that every digital solution is grounded in market realities and tailored to client goals.
Our Digital & Tech Work Across Sectors
Logistics and Manufacturing – Digital Supply Chains
The Logistics sector is undergoing rapid transformation through digitization, IoT-enabled quality monitoring, and data-driven logistics. Our work in the logistics sector for IT solution includes:
- Advising on IT solutions usage and practices across various categories in the logistic sector
- Optimising cold chain logistics and warehouse tech
- Use of IoT technology in manufacturing infrastructure and check preparedness for digitization
Example: We’ve supported an IT company in understand the opportunity for IT solutions in the Indian logistics industry. We have helped in mapping IT usage and practices among various stakeholder categories in the logistics value chain.
Healthcare – Digital Technologies in Medical
Healthcare technology is redefining patient care, with digital technologies at the forefront. We’ve worked extensively in various sub-sectors such as Healthcare IT, E-Health, M-Health, etc.
We worked on various digital technologies such as Patient Record Management, Healthcare / Hospital Set up Programs, Remote Diagnostics, Telehealth services, Platform & Applications, and Medical Edtech
Our work across digital healthcare technologies includes:
- Concept study on Electronic Health Record Management
- Market assessment on Hospital Information Systems (HIS) for new hospital establishment
- Medical information market for remote diagnosis of patients
- Need Gap Assessment in the Current Healthcare IT Solutions
- Evaluation of key products/ software platforms of medical Edtech providers
Example: Helped a global company from Ireland to assess the current status and usage of IT solutions in Indian healthcare sector, identify the market for healthcare IT solutions including hardware and software solutions, key trends and value chain in India.
Education & Training – EdTech & Digital Learning Ecosystems
The education sector is embracing online learning platforms, digital assessment tools, and AI-driven personalised education. Our work includes:
- Market entry and growth strategies for E-learning companies
- Mapping the opportunity for skill training programs and online certification across multiple sectors
- Understanding the demand for e-books across demographic segments
- Understanding the penetration of digital technology in education
- Potential assessment for custom made e-learning content development service in India
Example: Supported multiple vocational training institutions and certification companies in expanding the business by assessing the opportunities in online training segment and identify the partners for business growth.
Banking and Finance – Banking Service Software and Platforms
Digitalization is reshaping the banking and fintech landscape drastically with a shift from traditional models to tech-driven financial ecosystems. Technologies such as AI, data analytics, and digital platforms are enabling seamless payments, lending, and wealth management. Our work in this sector includes:
- Potential opportunity assessment for Banking and Financial Service Software in India
- Rising demand and increasing traction on banking platforms
Example: A leading association from Ireland wanted to understand the opportunities for Irish firms in digitalization within banking and financial service software market in India. We helped them to understand the BFSI industry in India and opportunities across software for e-banking, mobile banking, net trading, etc. along with usage practices.
How Feedback Advisory Helps Tech-Driven Businesses Succeed
Across sectors, we deliver:
- Technology Adoption Roadmaps – Identifying the right solutions for the right stage of growth.
- Digital Product Market Sizing – Quantifying opportunities for tech-enabled offerings.
- Feasibility Studies & DPRs – Assessing technical, regulatory, and commercial viability.
- Channel Strategy for Digital Products – Designing distribution and partner models.
- Regulatory & Compliance Advisory – Navigating rules for health tech, food tech, and EdTech products.
Selected Case Studies
Digitally enabled services in Manufacturing
A leading global automation and digitization company wished to assess the outlook for use of IoT in Indian industry. They wanted to understand market for IoT based industrial service such as analytics, cyber security, network monitoring and validation, remote connect, and visualization. They wished to understand the preparedness of industries for cloud based digital services. We helped them understand the opportunity and design a Go-to-Market strategy with pricing strategy.
Remote Diagnostic
Helped a medical device leader evaluate the opportunity for blood glucose monitors market, purchasing behaviours of customers, and design a Go-to-Market (GTM) strategy for the client to enter the market.
E-Learning Market
Worked with a learning solution development company based in Bengaluru to understand potential for custom made e-learning content for Automotive and Pharmaceutical sectors. The study encompass the assessment of market, competition, refine pricing models, usage practices for e-learning material and tools.
Online Travel Industry
Assisted a Travel company in assessing the Indian online travel market, key players offering online booking services to the customers across various services. The study also helped to understand the dynamics of booking the tickets through various platforms in Indian travel industry.
Why Digital & Tech Clients Choose Feedback Advisory
Healthcare, BFSI, Manufacturing, Education, and more
From opportunity assessment to Go-to-Market and Business plan
Combined with global technology trends
Backed by case studies delivering tangible ROI
Partner With Us – Driving Technology-Led Growth
Whether you are:
- Launching a new digital product,
- Scaling technology adoption across your operations, or
- Entering a tech-enabled market for the first time,
Feedback Advisory can guide you from concept to market leadership.
Let’s transform your business through technology — together.
Feedback Advisory can guide you from concept to market leadership.