Capital Goods
Feedback has conducted over 75 engagements in this sector spanning industrial machinery such as textiles, leather, chemicals, plastics, paper & pulp, environment, cement, etc. These engagements have involved analysing business situations, understanding the market dynamics, challenges & growth drivers, technology changes, etc. Further, Feedback engages with end user industries such as steel, chemicals, fertilizers, utilities, cement, etc. on a regular basis during the course of our work. This understanding of the end user market dynamics gives us a further advantage while studying the capital equipment market.
The last three decades, have witnessed increasing adoption of new / emerging technologies by the core sector industries. Feedback has worked with leading equipment and capital goods manufacturing firms, both domestic & international, to help them capitalize on this development
On an average we conduct 12–15 studies per year. Some typical engagements – new product introduction, understand need gaps of end user segments, develop strategies to increase their market share, etc.