Electric Vehicles – Driving the Future of Mobility
The shift to electric mobility is redefining the global automotive landscape — changing the way we power transport, reshaping supply chains, and creating entirely new business models. In India, the electric vehicle (EV) sector is at a critical inflection point, fuelled by government incentives, rising fuel costs, and a growing awareness of sustainability.
Feedback Advisory has been actively shaping this market, working with leading domestic and global players to assess opportunities, build strategies, and execute successful market entry and expansion plans.
Our Role in the EV Ecosystem
We work across Batteries | Motors & Controllers | Chargers | Charging Infrastructure | Passenger EVs | Commercial EVs | EV Retrofit | Last-Mile Delivery Vehicles.
Our engagements span:
- Market Opportunity Assessment – Identifying realistic market sizes and growth potential.
- Go-to-Market Strategy – From product positioning to partner identification.
- Policy & Regulatory Alignment – Navigating India’s evolving EV policy environment.
- Technology and Component Strategy – Mapping gaps and opportunities in the EV sub-system supply chain.
What We Deliver to EV Clients
We answer critical questions for our clients:
- What does the EV opportunity mean for my firm?
- How should we address it?
- Whom should we align with to address it effectively?
- What is the realistic “size” of opportunity available to us?
- What specific steps do we need to take in this business?
- What is the current and future EV ecosystem in India?
- How should we position ourselves in this evolving market?
Proven Expertise – EV Sector Case Studies
Our EV sector track record spans over a decade — from early market assessments in large-scale strategic projects in the last 2–3 years.
Early EV Market Feasibility for a Leading Indian Auto Firm
- Objective: Assess India’s EV potential at a time when policies were not yet favourable.
- Outcome: Provided strategic guidance on market readiness, leading the client to defer investment until the policy climate improved.
Opportunity Mapping for a Japanese Multidisciplinary Firm
- Objective: Understand India’s EV market landscape and identify partnership opportunities.
- Outcome: Delivered a comprehensive market map, highlighting priority segments, ecosystem players, and entry strategies.
Nationwide EV Charging Infra Plan
- Client: EV Charging Infrastructure Utility Company
- Objective: Plan a nationwide charging network.
- Outcome: Developed location prioritisation, demand projections, and partnership frameworks for rapid rollout.
Indian Market Entry for a Chinese Lithium Battery Manufacturer
- Objective: Evaluate the market for lithium batteries in India and identify target customers.
- Outcome: Provided competitive analysis, customer mapping, and GTM recommendations for successful entry.
EV Components Entry Strategy
- Client: Indian Auto Components Firm
- Objective: Plan entry into EV components manufacturing.
- Outcome: Delivered product selection, market sizing, and investment roadmap aligned to demand growth.
Investment Feasibility in EV Two-Wheelers for Hyperlocal Delivery
- Client: Private Equity Firm
- Objective: Assess ROI potential in the EV 2W market for delivery fleet applications.
- Outcome: Provided data-backed financial modelling and identified optimal fleet acquisition strategies.
DPR for an Electric Bus Manufacturing Plant
- Objective: Evaluate technical, financial, and operational feasibility for setting up an e-bus plant in India.
- Outcome: Produced a bankable DPR with CAPEX/OPEX details, market forecast, and partner recommendations.
GTM for Electrical Retrofit LCV Business
- Client: Major Indian Engineering Firm
- Objective: Launch an electrical retrofit business for light commercial vehicles.
- Outcome: Delivered market segmentation, channel strategy, and execution roadmap.
Lithium Market Potential for a Japanese Chemical Firm
- Objective: Assess high-level potential for lithium in the EV battery ecosystem.
- Outcome: Provided insights on demand trajectories, competitive positioning, and investment timing.
Why EV Clients Choose Feedback Advisory
Involved in EV consulting in India.
Batteries, motors, chargers, infra, vehicles, and retrofit solutions.
Experience with Japanese, Chinese, and Indian players.
From opportunity assessment to DPRs and go-to-market execution.
Deep understanding of India’s evolving EV policy framework.
Partner With Us to Lead the EV Revolution
India’s EV journey is accelerating. While the opportunity is massive, the path to success requires precise market understanding, strategic positioning, and the right partnerships.
At Feedback Advisory, we deliver actionable strategies, grounded in real-world insights, to help our clients lead in this fast-evolving market. Whether you’re building vehicles, supplying components, setting up charging infrastructure, or investing in the sector, we can help you move from vision to execution.